Marketing Operations2018-11-13T11:58:48+00:00
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Marketing Operations

A customer centric approach requires cross-functional agile teams that deliver results every day. Creating and optimizing personalized customer experiences at scale and across all channels, requires new competencies and ways of working.

Creating and optimizing personalized customer experiences at scale and across all channels, requires new competencies and ways of working.

At Kaplan, we offer experienced and integrated cross-functional teams that help with:

  • Content development and management
  • Dialogue and triggerbased communication programs implementation across all channels
  • Running and optimizing communication programs across channels
  • Campaign development and implementation
  • UX/UI omnichannel
  • Learning loop; testing and optimization
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Marketing Technology
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Strategy & Change
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Data & Analytics