Marketing Operations
Creating and optimizing personalized customer experiences at scale and across all channels, requires new competencies and ways of working.
At Kaplan, we offer experienced and integrated cross-functional teams that help with:
- Content development and management
- Dialogue and triggerbased communication programs implementation across all channels
- Running and optimizing communication programs across channels
- Campaign development and implementation
- UX/UI omnichannel
- Learning loop; testing and optimization